Cloudflare Turnstile
Cloudflare Turnstile
Stellar Electronics, an online retailer specializing in home tech, struggled with a flood of fake cart additions and suspicious checkouts that disrupted their sales flow. They needed a solution that could identify and block bots without annoying their real customers.
Challenge
Traditional CAPTCHAs were intrusive and often reduced conversions, while invisible solutions were being bypassed by sophisticated bots. This led to increased cart abandonment and customer frustration, impacting both sales and brand trust.
Solution
The team implemented Cloudflare Turnstile through Checkout Protection Pro, adding it to their cart and checkout pages. Turnstile used Cloudflare’s advanced bot detection to present a seamless challenge that blocked suspicious users while allowing real customers to proceed without friction.
Results
Stellar Electronics saw a 75% reduction in fake cart additions and fraudulent checkout attempts within the first week. Legitimate customers continued to shop smoothly, and the sales team reported a significant improvement in conversion rates and customer satisfaction.